Personalise.com web design & build
What did we do?
We have been working with Danilo, the parent company of personalise.com for over 10 years and have developed a relationship that has provided us with some really interesting and challenging opportunities to show off our design and development prowess. Our most recent work has been in the build of a spanking new website for which we used a ZEND 2 framework and some complex bespoke code. ZEND 2 is the newest and most superior of technologies, it’s highly scalable and is endorsed fully by PHP.
We applied a faceted search filter which improves the overall user experience and we also enabled a ‘suggested search’ which is based on orders made by the customer, the technology behind this keeps on top of trends, ‘remembering’ what the customers have been busy looking at and buying. Clever stuff that met all of the needs of personalise.com, with a bit more razzle dazzle applied for good measure.
What did we achieve?
This is a great example of one of the development jobs that we love; a total web redevelopment along with the creative license to build a challenging, interesting website tailored to meet the requirements of the brief. The ZEND framework allows for an intuitive and straightforward method for personalising your card or calendar, adding text and previewing the product in full before committing to buy. The website has been developed using this technology to work perfectly across all platforms, so that tablet and mobile users achieve the same top drawer user experience. The calendars now allow for customer input of copy and also for the input of notable events and dates such as anniversaries and birthdays.
Going forwards for stage 2 of the redevelopment we will be providing customers with the ability to pull in photographs and friends birthdays from Facebook and to be sent reminders to buy cards. This has been a great project for us, a real opportunity for the development team to get their teeth into something juicy!