ENW collateral design
What did we do?
As part of our extensive work with Electricity North West, we have implemented a number of new design concepts into their business over the past 18 months.
We were all very keen to ensure that the shiny new pop-up branded world that we had created was carefully introduced and slowly implemented across the business. We had to make sure that everyone in the business was comfortable with this new look and truly feel that it represented them as a business.
What did we achieve?
We created a brand style that paints a far more accurate picture of the real Electricity North West. In other words, it is friendly, customer-focused and forward thinking. But equally important is the fact that the brand is now underpinned by a solid set of values that all the staff can believe in.
Our design ideas and simple brand processes have enabled Electricity North West to better understand their stakeholders. Helping everyone move towards a low carbon economy.
The Electricity North West Head Office is in Warrington, but it also has a number of other offices across the North West region and we feel that our new branding and values have helped unify the staff and create a ‘bigger buzz’ around the business.