online marketing

What is online marketing?

The internet is by far the most successful marketing channel of all time, some businesses are built on it and most others rely heavily on it for revenue. There are many forms of online marketing that can be used independently or within an overall strategy, including search engine optimisation, social media marketing, PPC advertising, email marketing and much more.

Why do I need online marketing?

Having a well-designed website isn’t the end of the story. Bringing people to a website and reaching out across the web can create a huge online presence, giving a business a bigger profile than in the physical world. Considering how many people in the UK and the rest of the world use the internet on a daily basis, it’s not surprising that there is a huge population of online consumers. And many of these have shifted their spending habits from the real world to the online world.

B2B business is often persuaded by online research. Individuals or businesses looking for services will often make or influence spending decisions with the information they have received via the web. B2C business has made shopping easier for a money-rich, time-poor population who can avoid the high street and make their purchases online.

What can pixel8 do for my online marketing?

At pixel8 we have a history of successful online marketing campaigns and helping businesses reach out to their customers through the web. We can make use of every possible marketing channel, pushing the most relevant messages to targeted users.

We can assess a marketing strategy, budget, industry and objectives to create a unique strategy to deliver the maximum return on investment. We can develop an ongoing strategy for the next 6 months, year or more, or we can create something unique for a one-off marketing campaign to be as big, or as small, as needed.

We offer a range of Online Marketing Services including:

• SEO
• Social media marketing
• PPC
• Email marketing
• Social media training