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May 18, 2017
How To Create An Ingenious Logo - The Novus Case Study
We adore a great logo simply because they do so much for a brand. They attract customers, help to tell a brand story, and they also allow brands to become recognised time and time again.
May 18, 2017
How To Refresh A Logo - A Crowne Plaza Case Study
We <3 logos - which is lucky, really, because logo creation is one of the central parts of creating any brilliant brand!Now we know every market is saturated with a range of logos, so it’s important that your brand has the ability to POP. However, don't worry - it’s not impossible to create a logo that stands out and retains the attention of your customers.
Dec 01, 2015
The Beginner&#039;s Guide to Creating the Perfect Logo for your Hotel
When it comes to creating an effective brand for your hotel, one of the most important parts is your logo. This is the symbol that’s going to feature everywhere from your website through to every piece of branding collateral you produce. So it’s important that you get it right!But what does it take to create the perfect logo?
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