Having successfully redesigned the new website for Atlanta based Pregnancy & Newborn magazine, the Pixel8 design and marketing agency in Manchester, UK is very pleased to have received this recommendation:

“Pregnancy & Newborn is the leading pre- and post-natal publication in the US.  Late 2009 we undertook the challenge of refining our web channel in hopes of delivering a more engaging web presence for our readers and advertisers.

In our RFP process we received several great proposals – but a key piece we were looking for in our web designers was the ability to create something fresh for the US market.  That is why we ultimately chose Pixel8 to redesign our website – their track record demonstrated their design skills and we knew a UK based company would dare to be a little more innovative.

Throughout the Pregnancy & Newborn website redesign project it has been a great pleasure working with Pixel8.  They were able to take minimal requirements, relayed in layman’s terms, and translate them into a fabulous new web presence for us.

They understood what we were looking for – something upscale and stylish for our readers to enjoy in conjunction with their print magazine.  Pixel8 delivered an engaging, easy to navigate website for us.  In addition it has also been designed with the editors in mind and it has proven to be extremely user friendly for P&N staff.  We particularly like how easy it is to configure content for our surveys and polls, and also add articles in our Baby Buzz section.

The project proved how easy it is to work in a global environment – given that we are in Atlanta and Pixel8 are in Manchester – it was remarkably easy to communicate and get things done.

I have also been extremely impressed by how much was delivered for the fixed fee.  I feel we got great value for money and Pixel8 has continued to be very responsive throughout the launch period.

I would not hesitate to recommend Pixel8 in Manchester, and I would absolutely engage them again in work for Pregnancy & Newborn as we further enhance the website.

It’s great to have great partners who are professional and fun to work with.”

Joanna Pritchard, Ph.D.

Marketing and Insight

Pregnancy & Newborn Magazine

Manchester design and marketing agency Pixel8 has been selected to take part in a £10million high growth programme which aims to generate 2,000 jobs in the North West of England over the next three years.

The northern quarter-based agency was chosen because judges believe Pixel8 has the capability to expand by at least 20 percent a year. As part of the programme, Pixel8 will receive intensive coaching from an experienced mentor, high growth workshops and networking opportunities.

Pixel8 has already demonstrated its strong growth potential, increasing sales by over 30% during the recession of 2009 and taking on three new fulltime members of staff.  The agency is also relocating into larger offices in the northern quarter this summer.

Working with both multinational global brands and small business owners, Pixel8’s new clients include 2ergo, the Global Mobile Technology Provider, the Vertex Group of International Outsourcing Companies, and SME’s such as portrait photographer Rebeka Fiona, and the motorbike lawyers at SorryMate.com

Joint managing director, Jamie Watson said “the high growth programme offers us the chance to take an outside view of our business, considering longer term goals and how we can best work towards them”.

For more info please visit www.Pixel8ltd.com or the www.HighGrowthProgramme.co.uk

The Pixel8 design and marketing agency in Manchester are pleased to be working with Vertex, which has over 8,000 employees in the USA, Canada, UK and India.

Vertex is a global Business Process Outsourcer (BPO), providing Customer Management and IT Outsourcing services to over 200 clients worldwide across many sectors. Vertex clients in the UK include bmibaby and The National Trust.

Vertex were interested in our email marketing design, broadcast and reporting services which allow design templates created from initial HTML emails, to be integrated into their CMS system. Future email marketing campaigns can then be authored by clients themselves, giving them full control over the content.

Pixel8 has recently broadcast two initial email marketing campaigns for Vertex.

The first campaign was for the Vertex V-Zine – an email sent to their Utilities client base in the USA and Canada. Designed with graphics to match Vertex corporate branding, the email displayed several snippets of news articles related to Vertex and the North American utilities sector; with links to the full news articles hosted on the Vertex website.

The second email campaign was a simple newsletter broadcasted to their UK client base, updating them with new, additional benefits of outsourcing.  The aim of the email newsletter is to have a Vertex branded email which focuses on a specific news article, which can be sent out in-between the more comprehensive Vertex V-Zine.

Both of these email marketing campaigns were delivered using Pixel8’s email broadcasting system, which has design and spam testing features as well as a detailed analytics reporting system. This allows Vertex to analyse how many people have received the email, which links were clicked on, how many times and specifically who clicked on which links.

For more information about Vertex please visit Vertex.