May 2017 | Pixel8 Ltd
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May 2017

May 18, 2017
How To Create An Ingenious Logo - The Novus Case Study
We adore a great logo simply because they do so much for a brand. They attract customers, help to tell a brand story, and they also allow brands to become recognised time and time again.
May 18, 2017
Brand Consistency and Guidelines - Manchester United Soccer Schools Manual Case Study
We love a good bit of brand consistency at pixel8.And whether we use it to come up with clever little brand guidelines, or perhaps apply it to the likes of a sports coaching manual - we like to do the best job possible and make sure it looks brilliant too.So it’s a good job we’re a little bit creative, then!
May 18, 2017
Brand Guidelines - The Hotel Indigo Case Study
It’s a well-known fact that all pixels love a really good set of brand guidelines. Why is that, you ask? Well, it’s simple.
May 18, 2017
How To Refresh A Logo - A Crowne Plaza Case Study
We <3 logos - which is lucky, really, because logo creation is one of the central parts of creating any brilliant brand!Now we know every market is saturated with a range of logos, so it’s important that your brand has the ability to POP. However, don't worry - it’s not impossible to create a logo that stands out and retains the attention of your customers.
May 16, 2017
Pixel8 Case Study - Hilton Hotels UK - ‘Make Memories With Hilton’ Christmas Campaign.
Hilton Hotels approached pixel8 with an urgent requirement to run a Christmas gift vouchers promotion in the run-up to Christmas 2016. Pixel8 devised the 'Make Memories with Hilton' campaign which was targeted at gift-givers via Facebook and Instagram advertising. The promotion secured purchases of the vouchers across numerous Hilton UK locations and drove over 2 million campaign impressions. Discover more about the campaign in the case study below. 
May 11, 2017
Case Study - HSBC UK National Cycling Centre - Brand Creation And Brand Evolution.
Big wheels keep on turning?Times change. People change. And the identities of brands change. We’ve supported Manchester’s National Cycling Centre transform through three brand evolutions and delivered the new brand mark for the HSBC UK National Cycling Centre that you see today.Explore how we developed the brand for one of the world's leading cycling venues and largest world banks to produce a concise set of brand guidelines in the case study below.ClientHSBC UK National Cycling Centre
May 05, 2017
Pixel8 Case Study - Laurus Homes - Stonebrook - Fully-Integrated Marketing Project to Drive Reservations On New Luxury Property Development
Laurus Homes and Wates construction joined together to create a new Joint Venture housing development to regenerate a discussed commercial site on Manchester Road, Trafford.  As a new JV, the development required a new brand identity to set it apart, and also to express the premium proposition and quality of the new homes. Stonebrook is a great example of a fully-integrated agency project, discover the ins and outs below.
May 05, 2017
Pixel8 Case Study - Rota Leeds Launch - Attracting Applicants And Securing New Members Via Targeted Advertising And Organic Search.
Rota launched in 2015, with the sole aim of efficiently matching a readily available suitable workforce to unfulfilled shifts within the hospitality and catering industry. Their model works by connecting venues to quality staff via an Uber-esque mobile/app model that provides a seamless experience and better quality output for workers and partner venues.
May 03, 2017
Pixel8 Case Study - Silver Bay Holiday Village  - Silver Bay Rebrand
We live, breathe and eat creative branding here at pixel8, and when one of our favourite clients was in need of a rebrand due to their recent multi-million pound investment proposition, we were more than happy to apply our expert knowledge and assist.Silver Bay Holiday Village is a holiday park on the coast of Anglesey, North Wales. They specialise in bespoke lodge sales, providing a safe place for families to escape to within the UK. Only a two-hour drive away from Manchester, it’s one of the most beautiful holiday spots in the country.

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